Gidget Hall is Owner & Chief Copywriter of Waypoint Copywriting, an independent copywriting and content marketing business based in St. Louis, Missouri. With an unshakeable belief in the power of business as a force for good, Gidget specializes in writing for the world’s difference-makers, game-changers, and status-quo-challengers. Her clients include purpose-driven conscious companies, outdoor lifestyle brands, conservation and environmental organizations, and green technology firms.
Gidget has served as Vice President on the SGSDR Board of Directors since May 2015 and as Assistant Treasurer since November 2015. She chairs the Marketing Committee and is a member of the Investment Committee.
Gidget first joined SGSDR as an active volunteer in 2013. In addition to her board service, she continues to perform multiple volunteer roles, including evaluating new program dogs, transporting dogs from shelters and to vetting appointments, dog walking and enrichment, and securing training and rehabilitation providers for dogs in need of professional support to find their forever homes.
More About Gidget
A 20-plus-year veteran of the banking and financial technology industry, Gidget worked in product management, technology product development, and operations management for such firms as MasterCard Worldwide, U.S. Bank, and Mercantile Bank before launching her own business in 2015.
Gidget is a member of the National Association of Women Business Owners (NAWBO), The Professional Writers Alliance, the Outdoor Industry Association, and the ACLU. She holds a Bachelor of Science degree in Business Administration from the University of Houston and is an Honors Graduate from the BAI Graduate School of Banking at the University of Wisconsin-Madison.
Gidget lives in the St. Louis area with her husband and their two dogs. Roxie, aptly nicknamed “Monster,” is a GSD/Malinois/Rottie mix who found herself surrendered to the Humane Society of Missouri multiple times before finding her real family. Zeke, tagged with many nicknames involving the word “bunny,” is a White GSD and SGSDR alumnus who landed in Gidget’s home as her foster dog … and never left.
Why She Volunteers in Rescue
As Gidget puts it, “If the Rainbow Bridge is real, I’m going to be mobbed when I arrive—I will be buried beneath a pile of fur and paws!
From my childhood beagle, Charlie, to my first GSD (an abused puppy named Miko) to my current crazy goons, I’ve been blessed by a legion of animal companions in my life—most of whom had been given up on or thrown away.
I rescue in their honor. I rescue to pay it forward to the next dog—and the next and the next. I’ll never stop being an animal rescuer, in one form or another. It’s how I say ‘thank you’ to all of those beautiful souls.”